InYourBass.com

History

Before we started the shop, Kakkoiiro was a blog, which carried the same name (Kakkoii in Japanese means, it's cool/chic/classy and iro means color). The blogs main subject is colorful street wear. While I was surfing on the internet i discovered more and more brands and I could find hardly any of them in Brussels. Mostly there's a possibility to order on line, but it's not the same thing. You cannot touch, you don't see the details and you cannot try them on. So thats when i decided to create Kakkoiiiro.

The concept of the shop Kakkoiiiro is simple: mixing graphics and clothing. The master piece is the t-shirt, but you can find more than that in the shop.

Brands

At this moment:
Lazy Oaf
Grafik Cube
Toykyo
Randr
Paint The Stars
Pa:nuu
Kill Brand
Coltesse
Wundertüte

But I'll certainly not leave it at that. You can find everywhere a lot of small (and bigger) brands that are really creative.

Targetgroup

Our target group are people between 12-35 years old that want to dress themselves relaxed and different then their neighbors. We are giving the possibility to step out of the standards. Our target group are people that are tired of dressing themselves like Rue Neuve (famous shopping street in Brussels) with big brands and to see every 100 meters 10 people that are wearing the same sweater (don't tell me that that didn't already happen to you). It's for this reason that we limit ourselves to a couple of pieces per model, often only one piece by size.

Brussels

Because I'm living in Brussels and I couldn’t find any nice shops where I could find clothes to dress myself. The Kakkoiiiro real physical shop can be found in Brussels, but I'm working on the online shop too, where the whole world (or almost) can join the Kakkoiiiro tribe .

Why visit?

First, to come and say hello. Second to come and check the products we have to offer, even if you think it's not really your style (a t-shirt with a cool illusional drawing can be great with a leather vest, a slim jeans, a baggy or a hoody...). You can certainly come here to find an original gift. And last but not least, you can come to check out one of the mini-expo's we often host.

 

Future?

The future (starting tomorrow) is filled with stuff. We are working on our own Kakkoiiiro products with different artists from different places, you'll find that quickly in our shop! Japanese toys are on the way. And we are preparing an event look book, with all kind of expo's. And there will be a lot of small things to make sure we don't look like Mr Everybody (if everybody would suddenly start to dress like Kakkoiiiro we would limit the amount of pieces we have in each model).

Shout

Stop thinking in black and white. Movies are already for almost 88 years in color (cfr. Wikipedia) but people seem to be blocked by black on white, white on black. I'm not talking about dressing yourself like a clown, but daring to put a bit of color during winter and summer. It would be good if everybody would stop asking themselves "is this for a girl or a boy?" Boys can wear girls models that are more fitted and the other way around, girls can wear boys models. The important thing is to choose the design/motif that interests you. You try it on and if you like it, you take it. Most of the products are mostly already unisex.

Contact

Kakkoiiiro (Anne-Sophie)
02/5387708

And our website that should be online soon!
www.kakkoiiiro.com

Address

Rue Africaine 108 1060 Bruxelles

Open

Mon : 13:00 - 19:00
Tue : 11:00 - 19:00
Wed : 11:00 - 20:00
Thu : 11:00 - 19:00
Fri : 11:00 - 20:00
Sat : 11:00 - 19:00